Raise Ready Systems
5 years. $1.22B.
Here's how a long-term creative partnership moves markets.
2023
Building the System
2022
A Few Social Posts
2024
Full Scale
2025
Full Scale
2026
Full Scale
A Few Social Posts
Started with basic social support as RaiseReady grew. Minimal scope, early-day explorations.
Building the System
Created a scalable Figma architecture.
Every new client gets pre-configured brand universe.
A Scalable Figma System
One of the first things we developed was a master file architecture in Figma. Every RaiseReady client gets their own dedicated file — structured, organized, and ready to produce. When a new client comes in, we configure their color palette, typography, and style guide directly into the system. From there, the file feeds itself: templates are ready, variations are pre-built, and output speed increases dramatically. No reinventing the wheel every time.
A Design Language That Actually Performs
After testing and iterating across multiple clients, we identified what works — and systematized it. Our ad creative formula follows a clear visual logic: a compelling tagline, a direct headline, supporting bullet points, and a high-impact image. Simple. Tested. Scalable.
For the imagery, we work with AI generation from the start. We collect ICP data from each client — who the target investor is, their demographics, lifestyle — and use that information to generate images that feel credible and familiar to the audience seeing the ad. It's not stock photography. It's intentional.
A Full Video Production Pipeline
Over the past few years, video grew into the core of what we deliver. We edit everything that goes into a RaiseReady client's funnel: webinars, intro videos, arm videos, and short-form ad content for Meta.
For clients who don't have a strong presence in front of a camera, we also produce AI-generated video from static photos — so no one is left without assets.
The Partnership
We started working with RaiseReady in 2022. At the time, the scope was simple: a handful of social media posts. But as their business grew, so did ours.
What began as social support evolved into something much bigger — a fully integrated creative operation embedded into RaiseReady's delivery model. Today, the moment they onboard a new client, we take over everything creative.
What We Deliver (Weekly)
50–100 graphics
produced for Meta Ads campaigns across all active clients
30+ videos
edited and delivered per week, covering full funnel touchpoints
Slide decks
social covers, and YouTube thumbnails
Support
on RaiseReady's own marketing strategy and brand assets
By the Numbers
On Apta's side:
1,000+
Creative assets produced across all clients
500+
Videos delivered across full-funnel touchpoints
5 years
Of continuous partnership and growing scope
On RaiseReady's side:
$1.22B
Added to investment sales pipelines in 2024
3.48x
Average increase in investor meetings
$160,520
Average accredited investor check size
The Result
RaiseReady went from a growing agency trying to keep up with creative demands to a fully systematized operation where creative is never the bottleneck. Every new client they sign comes with a creative team already in place — us.
Their campaigns run. Their clients get assets. Their pipeline keeps moving.
Five years in, we're not a vendor. We're their creative infrastructure.
